What is your website’s job? Answering that simple question can be surprisingly hard for many people. Websites need a clear purpose if they’re going to be effective. Quite often, clients struggle to explain the main goal of their website or how they would...
One common misconception I’ve often heard is that a website redesign is smaller project than creating a new website. People underestimate the challenges of reworking an existing site, and, as a result, wind up frustrated, disappointed, and unsatisfied with the...
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